Vidyard Pricing (2026)
Straight per-seat licensing, but there's a twist: the AI Video Agent is priced as a separate per-seat add-on ($29/mo or $24/mo annually) rather than bundled in, so your actual bill depends on how many seats need AI features versus just basic video hosting.
- Free
- $0/mo per seat
- Starter
- $89/mo per seat
- Teams Popular
- Contact Sales
- Enterprise
- Contact Sales
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Free
- 15 AI videos
- Stock avatars
- 3 custom AI avatars
- Limited automated video creation and delivery
- Limited number of videos per month
- Video editing tools
- Video sharing options
- Limited integrations
Starter
- Unlimited videos recording
- Full video analytics
- Team performance analytics
- Branded Sharing Page for videos
- CTA templates
- Password-protected videos
- Folder management
- Custom backgrounds
Teams
Popular- CRM/MAP integrations
- Advanced team performance analytics
- Advanced Branded Sharing Page for videos
- Fully customizable CTAs
- Video captions
Enterprise
- Unlimited integrations
- SSO user management and secure playback
- Custom permissions and security options
Does Vidyard have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $89/mo. Paid tiers also come with a free trial (14 days), no credit card required.
What the free plan includes
- 15 AI videos
- Stock avatars
- 3 custom AI avatars
- Limited automated video creation and delivery
- Limited number of videos per month
- Video editing tools
- Video sharing options
- Limited integrations
AI Pricing Analysis
Pricing Model
Straight per-seat licensing, but there's a twist: the AI Video Agent is priced as a separate per-seat add-on ($29/mo or $24/mo annually) rather than bundled in, so your actual bill depends on how many seats need AI features versus just basic video hosting.
Tier Strategy
Free is a toe-dip for individuals sending occasional video messages, Starter ($89/mo) is built for small sales or CS teams that need real analytics and CRM integrations, and Teams/Enterprise kick in once a company needs centralized admin controls, multiple departments on one contract, or wants Video Agent baked in without paying the add-on tax. The jump from Starter to Teams usually happens when a second team (marketing, support) wants in and procurement wants one consolidated invoice instead of scattered Starter seats.
Competitive Positioning
At $89/seat/month before discounts, Vidyard sits firmly in premium territory compared to scrappier async video tools — this isn't a Loom competitor on price, it's aiming at revenue teams who'll justify the cost through sales engagement ROI. The custom-quote Teams/Enterprise tiers signal they're chasing mid-market and enterprise sales orgs, not solo creators or small startups counting pennies.
Growth Lever
The clearest expansion lever is the Video Agent add-on — charging extra for AI on lower tiers while giving it away free on Enterprise is a deliberate nudge to push accounts upstream once they see the value. Beyond that, seat count is the blunt instrument: as more reps or CS agents need video-selling capability, the per-seat model scales revenue linearly with adoption.
Want the strategist's read on the live page? Read the AI teardown of Vidyard's pricing page →
Vidyard Pricing FAQ
- How much does Vidyard cost?
- Paid plans start at $89/mo. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get 15 ai videos, stock avatars, 3 custom ai avatars — plus 5 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Straight per-seat licensing, but there's a twist: the AI Video Agent is priced as a separate per-seat add-on ($29/mo or $24/mo annually) rather than bundled in, so your actual bill depends on how many seats need AI features versus just basic video hosting.
- Is there a discount for annual billing?
- Yes — you save up to 34% if you pay annually instead of month-to-month. They also mention: "Save 30% with annual billing."
- Which plan makes sense for me?
- Free is a toe-dip for individuals sending occasional video messages, Starter ($89/mo) is built for small sales or CS teams that need real analytics and CRM integrations, and Teams/Enterprise kick in once a company needs centralized admin controls, multiple departments on one contract, or wants Video Agent baked in without paying the add-on tax. The jump from Starter to Teams usually happens when a second team (marketing, support) wants in and procurement wants one consolidated invoice instead of scattered Starter seats.
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Comparing Vidyard to something specific? Try Vidyard vs api.video, Vidyard vs Auphonic, or Vidyard vs Buzzsprout. Or see the best Vidyard alternatives, ranked.
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