Constant Contact vs ActiveCampaign Pricing (2026)

How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.

Constant Contact ActiveCampaign
Starts at $12/mo $15/mo
Number of plans 4 4
Free plan
Free trial
Pricing model hybrid hybrid

Lite

$12/mo
  • Ideal for beginners
  • Start marketing with award-winning email and social media tools.

Standard

Popular
$35/mo
  • Great for most businesses
  • Grow faster with powerful automated marketing tools.

Premium

$80/mo
  • Ideal for pros
  • Get industry-leading tools for automation, segmentation, and more.

Teams

Custom
  • Ideal for teams with multiple locations
  • Maximize marketing impact across teams and locations - all from a single place.

Enterprise

$145/mo
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users

Pro

Popular
$79/mo
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users

Plus

$49/mo
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user

Starter

$15/mo
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user

Constant Contact vs ActiveCampaign FAQ

Which one is cheaper?
Constant Contact starts lower at $12/mo, compared to $15/mo for ActiveCampaign.
Can I use either one for free?
Neither has a free plan. But ActiveCampaign offers a free trial.
How do they charge?
Both use a hybrid model, so the comparison is straightforward — it comes down to features and limits at each price point.
Which one is a better deal?
Depends on what you need. Constant Contact: Constant Contact sits in the middle of the email marketing pack — pricier than bare-bones tools like MailerLite but cheaper than platforms like Klaviyo once you factor in e-commerce features. They're chasing small businesses and nonprofits who want something simple and trustworthy over cutting-edge, which is why there's no free plan or trial — they're betting on the 30-day guarantee to de-risk signup instead. ActiveCampaign: ActiveCampaign sits in the mid-market — pricier than bare email tools like Mailchimp's basic tiers but cheaper than full marketing clouds like HubSpot or Marketo. They're going after growing SMBs who've outgrown simple email but aren't ready to pay enterprise-marketing-cloud money.

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