Constant Contact vs ActiveCampaign Pricing (2026)

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Which one is cheaper?

Constant Contact starts lower at $10/mo, compared to $15/mo for ActiveCampaign.

Can I use either one for free?

Neither has a free plan. But Constant Contact and ActiveCampaign offer a free trial.

How do they charge?

Different approach here. Constant Contact uses usage-based pricing, while ActiveCampaign goes with hybrid. That changes the math depending on your team size and usage.

Which one is a better deal?

Depends on what you need. Constant Contact: Constant Contact sits in the low-to-mid range of the email marketing pack — pricier than bare-bones tools like MailerLite at the entry level, but cheaper than HubSpot or Klaviyo once you factor in features. They're chasing small businesses and solo marketers who want something more polished than a free tool but aren't ready for enterprise marketing automation pricing. ActiveCampaign: ActiveCampaign sits in the awkward middle of the email marketing/marketing automation category — pricier than bare-bones ESPs like Mailchimp's basic tiers, but cheaper than full marketing clouds like HubSpot. They're chasing SMBs and scaling e-commerce teams who've outgrown simple newsletter tools but aren't ready to pay HubSpot-level money for a full CRM suite.

Still deciding? See the best Constant Contact alternatives or the best ActiveCampaign alternatives, ranked with verified pricing.