Heap vs Hotjar Pricing (2026)
How do these two stack up on price? Here's what each one costs, what you get, and where the value sits.
Free
- Core analytics charts
- Unlimited enrichment sources
- Guides integrations
- 6 months data history
- SSO
Growth
- Sense Contentsquare's AI: AI Powered Assistant
- Unlimited users & reports
- Chart customization
- CSV exports
- 12 months data history
- Email support
Pro
- Sense Contentsquare's AI: AI Powered Assistant
- Account analytics
- Engagement matrix
- Report alerts
- Session Replay as add-on
- Standard support
Premier
- Sense Contentsquare's AI: AI Powered Assistant
- Data warehouse integration
- Behavioral targeting
- Session Replay as add-on
- Unlimited projects
- Advanced user permissions
- Dedicated CSM
- Standard support
- Region specific storage
Free
- 200k monthly sessions
- 1 project
- Replays, Heatmaps + Funnels
- Error & performance monitoring
- Basic surveys
- Connect with LLMs (MCP)
Growth
Popular- From 7k monthly sessions
- 13 month data access
- 3 projects
- Zone-based heatmaps
- Journey analysis
- Impact quantification
- Sense, Contentsquare's AI
Pro
- From 1m+ monthly sessions
- Up to 6 projects
- Precision filtering, retroactive
- Multi-session replay summaries
- Revenue goals & tracking
- Sense Analyst (add-on)
Enterprise
- Custom monthly sessions
- Unlimited projects
- Experience monitoring
- Error summaries
- Data feeds
- Dedicated support & SLAs
- Sense Analyst (add-on)
Heap vs Hotjar FAQ
- Which one is cheaper?
- One or both use custom pricing, so it depends on your specific needs.
- Can I use either one for free?
- Both offer free plans, so you can try each without paying. Start with whichever fits your workflow better and upgrade when you hit the limits.
- How do they charge?
- Both use a usage-based model, so the comparison is straightforward — it comes down to features and limits at each price point.
- Which one is a better deal?
- Depends on what you need. Heap: Heap sits in the mid-to-premium tier of product analytics — above scrappy tools like Mixpanel's entry plans, competing directly with Amplitude and FullStory. They're going after data-mature product teams who want autocapture without manual instrumentation, and they're not trying to win on price. Hotjar: Sitting in the mid-market sweet spot — cheaper than FullStory or the full Contentsquare platform, but the modular add-on structure means total cost climbs fast if you want heatmaps *and* surveys *and* product analytics. They're going after product and UX teams at growth-stage companies who've outgrown free tools like Microsoft Clarity.
Keep tabs on both.
We'll monitor pricing changes for Heap and Hotjar and let you know when something moves.