How much does Mux cost?

Paid plans start at $20/mo. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.

Is there a free plan?

Yes. The "Free" plan is free forever, not just a trial. You get 100k free monthly delivery minutes, up to 10 videos stored, on-demand videos only. It's enough to evaluate the product before upgrading.

Can I try it before paying?

There's no trial per se, but the free plan lets you use the product indefinitely with some limits.

Is there a discount for annual billing?

Additional discounts over $3k/month.

Mux Pricing (2026)

Pure consumption pricing — you're billed on encoding minutes, delivery minutes, and storage, not seats or flat subscriptions. Pre-pay tiers just front-load credit ($20 or $500) against that same usage meter, so the underlying cost driver never changes.

From $20/mo 4 plans usage-based Free plan Best Mux alternatives → Mux's competitors →

Free: $0/mo
Pre-pay: $20/mo
Pay as you go: Contact Sales
Enterprise: Contact Sales

Verified Aug 23, 2026 Official pricing page

Screenshot of Mux's pricing page showing its plans and prices — Their pricing page, captured Aug 23, 2026

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Free

$0/mo

100K free monthly delivery minutes
Up to 10 videos stored
On-demand videos only

Pre-pay

$20/mo

Launch: $20/mo for $100 in credit
Scale: $500/mo for $1,000 in credit

Pay as you go

Contact Sales

100K minutes delivered before credits
No storage limit
On-demand and live videos
Access to Mux Robots
$20 monthly usage credit

Enterprise

Contact Sales

Steeper volume discounts
Account security features
SLAs
24/7 support

Does Mux have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $20/mo.

What the free plan includes

100K free monthly delivery minutes
Up to 10 videos stored
On-demand videos only

AI Pricing Analysis

Pricing Model

Tier Strategy

Free is for developers kicking the tires or running side projects, Launch ($20/mo credit) fits early-stage teams with predictable-but-modest video traffic, and Scale ($500/mo credit) is built for apps with real viewership that need more headroom before hitting overage rates. The upgrade trigger is simple: you blow through your credit balance and start eating usage fees, so it's time to lock in a bigger pre-pay bucket or move to custom Pay-as-you-go/Enterprise pricing.

Competitive Positioning

Mux sits mid-to-premium in the video infra space — pricier than raw cloud storage/CDN DIY setups but cheaper and more developer-friendly than legacy enterprise video platforms. They're chasing product-led teams who want Stripe-like simplicity for video instead of negotiating a contract on day one.

Growth Lever

Usage is the whole growth engine — more minutes encoded and delivered means more spend, no feature-gating needed. The real expansion unlock is volume discounts past $3K/month, which nudges high-usage customers toward Enterprise conversations instead of staying on self-serve credits.

Want the strategist's read on the live page? Read the AI teardown of Mux's pricing page →

Mux Pricing FAQ

How much does Mux cost?: Paid plans start at $20/mo. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?: Yes. The "Free" plan is free forever, not just a trial. You get 100k free monthly delivery minutes, up to 10 videos stored, on-demand videos only. It's enough to evaluate the product before upgrading.
Can I try it before paying?: There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?: Pure consumption pricing — you're billed on encoding minutes, delivery minutes, and storage, not seats or flat subscriptions. Pre-pay tiers just front-load credit ($20 or $500) against that same usage meter, so the underlying cost driver never changes.
Is there a discount for annual billing?: Additional discounts over $3k/month.
Which plan makes sense for me?: Free is for developers kicking the tires or running side projects, Launch ($20/mo credit) fits early-stage teams with predictable-but-modest video traffic, and Scale ($500/mo credit) is built for apps with real viewership that need more headroom before hitting overage rates. The upgrade trigger is simple: you blow through your credit balance and start eating usage fees, so it's time to lock in a bigger pre-pay bucket or move to custom Pay-as-you-go/Enterprise pricing.