RevenueCat Pricing (2026)

Pure usage-based, tied to monthly tracked revenue (MTR) — you're paying a percentage of the subscription revenue flowing through their SDK. It's free until you hit $2,500 MTR, then 1% kicks in, meaning RevenueCat's bill scales directly with your app's success.

2 plans usage-based Free plan
Pro
$0/mo
Enterprise
Contact Sales
Verified Jul 25, 2026 Official pricing page
Screenshot of RevenueCat's pricing page showing its plans and prices
Their pricing page, captured Jul 25, 2026

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Pro

$0/mo
  • Everything's Included
  • Or, just start with our Growth Tools

Enterprise

Contact Sales
  • Volume discounts
  • Flexible tracking configurations
  • Dedicated support
  • Custom SLAs for high-volume apps

AI Pricing Analysis

Pricing Model

Pure usage-based, tied to monthly tracked revenue (MTR) — you're paying a percentage of the subscription revenue flowing through their SDK. It's free until you hit $2,500 MTR, then 1% kicks in, meaning RevenueCat's bill scales directly with your app's success.

Tier Strategy

Pro is built for indie devs and early-stage apps who want enterprise-grade subscription infrastructure without upfront cost — the free threshold is generous enough to cover most pre-traction products. The jump to Enterprise happens when transaction volume gets large enough that 1% of MTR becomes a painful line item and you need custom rates, SLAs, or dedicated support.

Competitive Positioning

They're positioned as the accessible default for mobile subscription management — low barrier to entry undercuts any flat-rate competitor for small apps, but 1% of MTR can get expensive fast for high-revenue products. They're clearly hunting indie developers and growth-stage mobile teams, not trying to out-enterprise Stripe Billing.

Growth Lever

The upgrade trigger is purely financial, not feature-gated — there's no artificial paywall pushing you to Enterprise, just the math of 1% becoming significant at scale. Once your MTR climbs into the hundreds of thousands, a custom Enterprise deal becomes a cost optimization conversation, which is a clever way to pull high-value customers into a sales motion.

RevenueCat Pricing FAQ

How much does RevenueCat cost?
Pricing is custom — you'll need to talk to their sales team for a quote.
Is there a free plan?
Yes. The "Pro" plan is free forever, not just a trial. You get everything's included, or, just start with our growth tools. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
Pure usage-based, tied to monthly tracked revenue (MTR) — you're paying a percentage of the subscription revenue flowing through their SDK. It's free until you hit $2,500 MTR, then 1% kicks in, meaning RevenueCat's bill scales directly with your app's success.
Which plan makes sense for me?
Pro is built for indie devs and early-stage apps who want enterprise-grade subscription infrastructure without upfront cost — the free threshold is generous enough to cover most pre-traction products. The jump to Enterprise happens when transaction volume gets large enough that 1% of MTR becomes a painful line item and you need custom rates, SLAs, or dedicated support.

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Comparing RevenueCat to something specific? Try RevenueCat vs Adapty, RevenueCat vs Adyen, or RevenueCat vs Braintree.

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