Synthesia Pricing (2026)
It's a hybrid of tiered subscriptions and usage credits — you're paying for a bucket of video/dubbing minutes plus feature access, and once you burn through credits you're stuck or upgrading. The $19/$89 sticker prices only apply if you commit annually, so the real entry cost is muddier than it looks at first glance.
- Basic
- $0/mo
- Starter
- $19/mo
- Creator Popular
- $89/mo
- Enterprise
- Contact Sales
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Basic
- 10 mins of video
Starter
- Download your videos
- AI Video Assistant
- AI Dubbing
- Remove Synthesia logo
- 1 editor & 3 guests
- 125+ Synthesia AI Avatars
- Custom on-brand Avatars
- Chat/email support
Creator
Popular- 5 Personal Avatars
- AI Dubbing
- Branded video pages
- API access
- Multiple avatars per scene
- Interactive videos
- 1 editor & 5 guests
- 180+ Synthesia AI Avatars
- Custom on-brand Avatars
- Priority chat/email support
Enterprise
- Unlimited video minutes
- 1-Click Translations into 80+ languages
- 240+ stock AI Avatars
- Unlimited Personal Avatars
- SAML/SSO
- Live team collaboration
- Brand Kits
- SCORM export
- AI Dubbing
- Tailored onboarding
- Implementation services
- Dedicated CSM
- Enterprise community
- Access to live events
- Academy & certifications
Does Synthesia have a free plan?
Yes: the Basic plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $19/mo. Paid tiers also come with a free trial, no credit card required.
What the free plan includes
- 10 mins of video
AI Pricing Analysis
Pricing Model
It's a hybrid of tiered subscriptions and usage credits — you're paying for a bucket of video/dubbing minutes plus feature access, and once you burn through credits you're stuck or upgrading. The $19/$89 sticker prices only apply if you commit annually, so the real entry cost is muddier than it looks at first glance.
Tier Strategy
Basic is a taste-test for solo users dabbling in AI video; Starter fits freelancers or small teams making occasional content who need more than the free credit cap. Creator is built for anyone producing video regularly — the jump happens fast once you need more monthly minutes, multiple avatars, or brand customization that Starter locks out; Enterprise kicks in when legal/compliance, SSO, or API access become non-negotiable.
Competitive Positioning
Synthesia sits mid-to-premium in the AI video space — pricier than bare-bones avatar tools but cheaper than hiring a video production team, which is the actual comparison they're chasing. They're not trying to win the cheapest-AI-tool fight; they're positioning as the credible enterprise-grade alternative to traditional video agencies.
Growth Lever
Usage credits are the real lever — teams that scale content output blow through minutes fast and get funneled upward regardless of feature needs. Beyond that, custom avatars, more languages for dubbing, and API/SSO access sit behind Creator and Enterprise, so serious production teams get pulled up the ladder even if their video volume alone wouldn't force it.
Want the strategist's read on the live page? Read the AI teardown of Synthesia's pricing page →
Synthesia Pricing FAQ
- How much does Synthesia cost?
- Paid plans start at $19/mo, going up to $89/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Basic" plan is free forever, not just a trial. You get 10 mins of video. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial. You don't need a credit card to start.
- How does the pricing work?
- It's a hybrid of tiered subscriptions and usage credits — you're paying for a bucket of video/dubbing minutes plus feature access, and once you burn through credits you're stuck or upgrading. The $19/$89 sticker prices only apply if you commit annually, so the real entry cost is muddier than it looks at first glance.
- Is there a discount for annual billing?
- Yes — you save up to 34% if you pay annually instead of month-to-month. They also mention: "Save 34% with annual billing."
- Which plan makes sense for me?
- Basic is a taste-test for solo users dabbling in AI video; Starter fits freelancers or small teams making occasional content who need more than the free credit cap. Creator is built for anyone producing video regularly — the jump happens fast once you need more monthly minutes, multiple avatars, or brand customization that Starter locks out; Enterprise kicks in when legal/compliance, SSO, or API access become non-negotiable.
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Comparing Synthesia to something specific? Try Synthesia vs api.video, Synthesia vs Auphonic, or Synthesia vs Buzzsprout. Or see the best Synthesia alternatives, ranked.
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