Userpilot Pricing (2026)

Charged on Monthly Active Users (MAU), so you're paying for engagement volume, not seats. The more end-users interacting with your in-app experiences, the more you pay — which aligns cost directly with product growth.

From $299/mo 3 plans usage-based Free trial
Starter
$299/mo
Growth Popular
$849/mo
Enterprise
Contact Sales
Verified Jul 25, 2026 Official pricing page
Screenshot of Userpilot's pricing page showing its plans and prices
Their pricing page, captured Jul 25, 2026

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Starter

$299/mo
  • Up to 2,000 Monthly Active Users
  • In-App User Engagement
  • User Segmentation & Tracking
  • Analyze Usage Trends
  • NPS Survey

Growth

Popular
$849/mo
  • Starts From 2,000 Monthly Active Users
  • Advanced Product Analytics
  • Event Autocapture
  • Resource Center & Advanced In-App Surveys
  • Email Engagement
  • Unlimited Session Replays (Add-On)
  • Mobile Engagement (Add-On)

Enterprise

Contact Sales
  • Premium Integrations
  • Bulk Data Export & Import
  • Data Warehouse Sync
  • Custom Roles & Permissions
  • SAML SSO & Activity Logs
  • Security Audit & Compliance
  • Custom Contract & SLA

AI Pricing Analysis

Pricing Model

Charged on Monthly Active Users (MAU), so you're paying for engagement volume, not seats. The more end-users interacting with your in-app experiences, the more you pay — which aligns cost directly with product growth.

Tier Strategy

Starter at $299 is for early-stage teams getting onboarding flows off the ground; Growth at $849 kicks in when you need more sophisticated segmentation, analytics, or higher MAU thresholds. The jump is steep enough that you'll feel it the moment your user base starts scaling.

Competitive Positioning

Sitting in the mid-to-premium range for product adoption tools, they're priced above scrappier alternatives like Intro.js but below full-suite platforms like Pendo. They're clearly targeting growth-stage SaaS companies that have outgrown DIY tooltips but aren't ready for enterprise-tier complexity.

Growth Lever

MAU limits are the primary expansion driver — as your active user base grows, you're naturally pushed into higher tiers without changing how you use the product. Feature depth like advanced analytics and custom roles also creates pull toward Growth and Enterprise, but volume is what quietly forces the conversation.

Userpilot Pricing FAQ

How much does Userpilot cost?
Paid plans start at $299/mo, going up to $849/mo for larger teams. There's also an Enterprise tier with custom pricing.
Is there a free plan?
No free plan. But there is a free trial, so you can test it out before paying.
Can I try it before paying?
Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
How does the pricing work?
Charged on Monthly Active Users (MAU), so you're paying for engagement volume, not seats. The more end-users interacting with your in-app experiences, the more you pay — which aligns cost directly with product growth.
Which plan makes sense for me?
Starter at $299 is for early-stage teams getting onboarding flows off the ground; Growth at $849 kicks in when you need more sophisticated segmentation, analytics, or higher MAU thresholds. The jump is steep enough that you'll feel it the moment your user base starts scaling.

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