Mouseflow Pricing (2026)
Mouseflow scales with usage — specifically session volume, since that's the core unit tied to session replay and heatmap tracking. The more traffic you're analyzing, the higher up the tiers you climb, so you're really paying for data volume, not seats.
- Free
- $0/mo
- Essential
- $25/mo
- Advanced Popular
- $109/mo
- Premium
- $319/mo
- Enterprise
- Contact Sales
Keep up with your competitors, without the manual work.
Outmano tracks pricing, features, roadmaps and reviews across your market, then sends one weekly brief: what changed, and what it means for you.
Free
- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
Essential
- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
- Unlimited users
- Session replays
- Click, scroll, & geo heatmaps
- Friction detection
Advanced
Popular- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
- Unlimited users
- Session replays
- Click, scroll, & geo heatmaps
- Friction detection
- Data filtering & segmentation
- Plug & play integrations
- Mina AI
- Feedback surveys
- Attention & movement heatmaps
- Interactive & friction heatmaps
- Friction insights
Premium
- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
- Unlimited users
- Session replays
- Click, scroll, & geo heatmaps
- Friction detection
- Data filtering & segmentation
- Plug & play integrations
- Mina AI
- Feedback surveys
- Attention & movement heatmaps
- Interactive & friction heatmaps
- Friction insights
- Form analytics
- Data export
- Open REST API
- Connect with LLMs (MCP)
Enterprise
- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
- Unlimited users
- Session replays
- Click, scroll, & geo heatmaps
- Friction detection
- Data filtering & segmentation
- Plug & play integrations
- Mina AI
- Feedback surveys
- Attention & movement heatmaps
- Interactive & friction heatmaps
- Friction insights
- Form analytics
- Data export
- Open REST API
- Connect with LLMs (MCP)
- Journey analytics
- SSO
- Customized privacy settings
- Priority support
- Customer Success Manager
Does Mouseflow have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $25/mo. Paid tiers also come with a free trial (14 days), no credit card required.
What the free plan includes
- Monthly sessions
- Website projects
- Conversion funnel analytics
- Data retention
AI Pricing Analysis
Pricing Model
Mouseflow scales with usage — specifically session volume, since that's the core unit tied to session replay and heatmap tracking. The more traffic you're analyzing, the higher up the tiers you climb, so you're really paying for data volume, not seats.
Tier Strategy
Free is a toe-dip for solo devs or tiny sites just kicking tires on session replay. Essential fits small teams needing basic behavior analytics, while Advanced is where growing companies land once they need deeper segmentation and more sessions tracked. Premium targets orgs with serious traffic and cross-team reporting needs, and Enterprise kicks in when compliance, custom contracts, or massive session volumes enter the picture.
Competitive Positioning
They're positioned as the mid-market value play — pricier than bare-bones heatmap tools but a fraction of what Contentsquare or FullStory charge at scale. That $25 entry point is clearly aimed at snagging price-sensitive teams away from pricier analytics suites before they even shop around.
Growth Lever
Session caps are the real lever here — once you blow past your monthly allotment, you're forced up a tier regardless of which features you actually use. Advanced feature gates like deeper filtering, integrations, and team seats add pressure too, but volume is what ultimately pushes accounts from Essential to Advanced to Premium.
Mouseflow Pricing FAQ
- How much does Mouseflow cost?
- Paid plans start at $25/mo, going up to $319/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get monthly sessions, website projects, conversion funnel analytics — plus 1 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Mouseflow scales with usage — specifically session volume, since that's the core unit tied to session replay and heatmap tracking. The more traffic you're analyzing, the higher up the tiers you climb, so you're really paying for data volume, not seats.
- Is there a discount for annual billing?
- Save up to 35% with annual billing.
- Which plan makes sense for me?
- Free is a toe-dip for solo devs or tiny sites just kicking tires on session replay. Essential fits small teams needing basic behavior analytics, while Advanced is where growing companies land once they need deeper segmentation and more sessions tracked. Premium targets orgs with serious traffic and cross-team reporting needs, and Enterprise kicks in when compliance, custom contracts, or massive session volumes enter the picture.
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Comparing Mouseflow to something specific? Try Mouseflow vs AgencyAnalytics, Mouseflow vs Alteryx, or Mouseflow vs Amplitude. Or see the best Mouseflow alternatives, ranked.
Set it up once. Stay ahead all year.
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