Landbot Pricing (2026)
Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.
- Free
- $0/mo
- Starter
- $45/mo
- Professional Popular
- $110/mo
- Business
- Contact Sales
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Free
- 100 chats/mo included
- No AI chats included
- 1 seat
- Full builder & templates
- Try WhatsApp with our test number
Starter
- 500 chats/mo included — $0.05/extra chat
- 100 AI chats included
- 2 seats
- Basic Integrations — Mailchimp, Segment & others
- Basic Power-ups — File uploads & more
Professional
Popular- 2,500 chats/mo included — $0.05/extra chat
- 300 AI chats included
- 3 seats
- No Landbot branding
- Essential Integrations — HubSpot, Airtable, Webhooks & more
- Live Chat Support
Business
- Custom chat volume, based on your real usage
- Custom AI chat volume
- 1 WhatsApp number included
- From 5 seats
- Dedicated support
- Uptime SLA
Does Landbot have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $45/mo. Paid tiers also come with a free trial (14 days), no credit card required.
What the free plan includes
- 100 chats/mo included
- No AI chats included
- 1 seat
- Full builder & templates
- Try WhatsApp with our test number
AI Pricing Analysis
Pricing Model
Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.
Tier Strategy
Free is a sandbox for solo builders testing chatbot flows before committing spend. Starter fits small teams running a single bot for basic lead capture, while Professional is where things get serious — more conversations, multiple bots, and integrations that growing marketing or support teams actually need. Business is the catch-all for anyone who hits API, security, or volume limits that force a custom conversation with sales.
Competitive Positioning
At $45-110/mo, Landbot sits in the mid-market — pricier than bare-bones chatbot builders but cheaper than enterprise conversational AI platforms like Drift or Intercom's bot add-ons. They're chasing SMBs and marketing teams who want no-code chatbot building without paying for a full customer engagement suite.
Growth Lever
The jump from Starter to Professional is really about conversation volume and multi-bot management — teams running more traffic or more use cases hit ceilings fast. Business exists purely to capture accounts that need custom SLAs, advanced security, or volume pricing that a self-serve checkout can't handle.
Want the strategist's read on the live page? Read the AI teardown of Landbot's pricing page →
Landbot Pricing FAQ
- How much does Landbot cost?
- Paid plans start at $45/mo, going up to $110/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get 100 chats/mo included, no ai chats included, 1 seat — plus 2 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.
- Is there a discount for annual billing?
- Yes — you save up to 20% if you pay annually instead of month-to-month. They also mention: "Save 20% with annual billing."
- Which plan makes sense for me?
- Free is a sandbox for solo builders testing chatbot flows before committing spend. Starter fits small teams running a single bot for basic lead capture, while Professional is where things get serious — more conversations, multiple bots, and integrations that growing marketing or support teams actually need. Business is the catch-all for anyone who hits API, security, or volume limits that force a custom conversation with sales.
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Comparing Landbot to something specific? Try Landbot vs Botpress, Landbot vs Chaport, or Landbot vs Chatwoot. Or see the best Landbot alternatives, ranked.
Set it up once. Stay ahead all year.
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