Landbot Pricing (2026)

Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.

From $45/mo 4 plans hybrid Free plan Free trial Best Landbot alternatives →
Free
$0/mo
Starter
$45/mo
Professional Popular
$110/mo
Business
Contact Sales
Verified Aug 22, 2026 Official pricing page
Screenshot of Landbot's pricing page showing its plans and prices
Their pricing page, captured Aug 22, 2026

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Free

$0/mo
  • 100 chats/mo included
  • No AI chats included
  • 1 seat
  • Full builder & templates
  • Try WhatsApp with our test number

Starter

$45/mo $36/mo annual
  • 500 chats/mo included — $0.05/extra chat
  • 100 AI chats included
  • 2 seats
  • Basic Integrations — Mailchimp, Segment & others
  • Basic Power-ups — File uploads & more

Professional

Popular
$110/mo $88/mo annual
  • 2,500 chats/mo included — $0.05/extra chat
  • 300 AI chats included
  • 3 seats
  • No Landbot branding
  • Essential Integrations — HubSpot, Airtable, Webhooks & more
  • Live Chat Support

Business

Contact Sales
  • Custom chat volume, based on your real usage
  • Custom AI chat volume
  • 1 WhatsApp number included
  • From 5 seats
  • Dedicated support
  • Uptime SLA

Does Landbot have a free plan?

Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $45/mo. Paid tiers also come with a free trial (14 days), no credit card required.

What the free plan includes

  • 100 chats/mo included
  • No AI chats included
  • 1 seat
  • Full builder & templates
  • Try WhatsApp with our test number

AI Pricing Analysis

Pricing Model

Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.

Tier Strategy

Free is a sandbox for solo builders testing chatbot flows before committing spend. Starter fits small teams running a single bot for basic lead capture, while Professional is where things get serious — more conversations, multiple bots, and integrations that growing marketing or support teams actually need. Business is the catch-all for anyone who hits API, security, or volume limits that force a custom conversation with sales.

Competitive Positioning

At $45-110/mo, Landbot sits in the mid-market — pricier than bare-bones chatbot builders but cheaper than enterprise conversational AI platforms like Drift or Intercom's bot add-ons. They're chasing SMBs and marketing teams who want no-code chatbot building without paying for a full customer engagement suite.

Growth Lever

The jump from Starter to Professional is really about conversation volume and multi-bot management — teams running more traffic or more use cases hit ceilings fast. Business exists purely to capture accounts that need custom SLAs, advanced security, or volume pricing that a self-serve checkout can't handle.

Want the strategist's read on the live page? Read the AI teardown of Landbot's pricing page →

Landbot Pricing FAQ

How much does Landbot cost?
Paid plans start at $45/mo, going up to $110/mo for larger teams. There's also an Enterprise tier with custom pricing. You can get started on the free plan before committing.
Is there a free plan?
Yes. The "Free" plan is free forever, not just a trial. You get 100 chats/mo included, no ai chats included, 1 seat — plus 2 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
How does the pricing work?
Landbot blends flat-rate tiers with usage-based scaling underneath — you're technically paying for a subscription tier, but chatbot conversations, seats, and integrations all gate what you can actually do within it. The $45 and $110 sticker prices only apply if you commit annually, so the real monthly cost without that lock-in is higher.
Is there a discount for annual billing?
Yes — you save up to 20% if you pay annually instead of month-to-month. They also mention: "Save 20% with annual billing."
Which plan makes sense for me?
Free is a sandbox for solo builders testing chatbot flows before committing spend. Starter fits small teams running a single bot for basic lead capture, while Professional is where things get serious — more conversations, multiple bots, and integrations that growing marketing or support teams actually need. Business is the catch-all for anyone who hits API, security, or volume limits that force a custom conversation with sales.

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