PushPress Pricing (2026)
Flat-rate SaaS, but the real business model is payment processing — PushPress makes tiers cheap on the surface while baking in card and ACH transaction fees that drop as you move up. So you're really paying for software access plus a processing rate, and the rate itself is the upsell.
- Free
- $0/mo
- Pro Popular
- $159/mo
- Max
- $229/mo
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Free
- No monthly fees
Pro
PopularMax
Does PushPress have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $159/mo.
What the free plan includes
- No monthly fees
AI Pricing Analysis
Pricing Model
Flat-rate SaaS, but the real business model is payment processing — PushPress makes tiers cheap on the surface while baking in card and ACH transaction fees that drop as you move up. So you're really paying for software access plus a processing rate, and the rate itself is the upsell.
Tier Strategy
Free is a Trojan horse to get gyms running payments and bookings through PushPress at a steep 4.99% CC rate — it's built for tiny studios or owners just testing the waters. Pro and Max are for gyms with real membership volume, where the jump to Max mostly makes sense once payment volume is high enough that shaving off 0.14% in card fees and 2% ACH savings actually outweighs the extra $70/mo.
Competitive Positioning
Sitting mid-to-premium compared to gym management tools like Zen Planner or Glofox, PushPress skips the 'cheap entry tier' game entirely — no free trial, and the Free plan is really a processing funnel, not a growth plan. They're chasing established gyms with steady membership revenue, not scrappy startups counting every dollar.
Growth Lever
The upgrade trigger isn't feature-gating so much as processing economics — the more revenue a gym runs through PushPress, the more those percentage-point differences in CC/ACH fees add up, quietly pushing owners toward Pro or Max. It's a usage-driven lever disguised as a flat-rate model.
Want the strategist's read on the live page? Read the AI teardown of PushPress's pricing page →
PushPress Pricing FAQ
- How much does PushPress cost?
- Paid plans start at $159/mo, going up to $229/mo for larger teams. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get no monthly fees. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- Flat-rate SaaS, but the real business model is payment processing — PushPress makes tiers cheap on the surface while baking in card and ACH transaction fees that drop as you move up. So you're really paying for software access plus a processing rate, and the rate itself is the upsell.
- Which plan makes sense for me?
- Free is a Trojan horse to get gyms running payments and bookings through PushPress at a steep 4.99% CC rate — it's built for tiny studios or owners just testing the waters. Pro and Max are for gyms with real membership volume, where the jump to Max mostly makes sense once payment volume is high enough that shaving off 0.14% in card fees and 2% ACH savings actually outweighs the extra $70/mo.
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Comparing PushPress to something specific? Try PushPress vs Acuity Scheduling, PushPress vs Booksy, or PushPress vs Cal.com. Or see the best PushPress alternatives, ranked.
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