PushPress Pricing (2026)
PushPress has a free plan, and paid plans start at $159/mo.
It's flat-rate per gym, not per member or per coach, so the platform fee stays put as you grow. The real meter is payment processing, which varies by tier, plus separately priced add-ons (Train, Grow, Branded App) that stack on top of the base subscription.
- Free
- $0/mo
- Pro Popular
- $159/mo
- Max
- $229/mo
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PushPress has changed its pricing 2 times since we started watching. Last change Oct 22, 2026.
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Free
- Leads
- Admins
- Members
- Staff
- AI Support
- Events
- Pre-order
- Documents
Pro
Popular- Leads
- Admins
- Members
- Staff
- AI Support
- Events
- Pre-order
- Documents
Max
- Leads
- Admins
- Members
- Staff
- AI Support
- Events
- Pre-order
- Documents
Does PushPress have a free plan?
Yes: the Free plan is free forever, not a time-limited trial. When you outgrow it, paid plans start at $159/mo.
What the free plan includes
- Leads
- Admins
- Members
- Staff
- AI Support
- Events
- Pre-order
- Documents
AI Pricing Analysis
Pricing Model
It's flat-rate per gym, not per member or per coach, so the platform fee stays put as you grow. The real meter is payment processing, which varies by tier, plus separately priced add-ons (Train, Grow, Branded App) that stack on top of the base subscription.
Tier Strategy
Free is a real on-ramp for tiny studios or owners testing the waters, while Pro at $159 targets an established gym that's ready to run its business on the platform. The $70 jump to Max likely hinges on lower processing rates and advanced features, so the upgrade trigger is probably processing volume: once monthly card revenue gets big enough, the fee savings cover the extra $70.
Competitive Positioning
At $159-$229, they sit mid-market for gym management software, undercutting the big enterprise-feeling players while charging more than bare-bones tools. The free tier with no trial is a deliberate play for independent boutique and CrossFit-style gyms who want to start without a credit card and stay as they scale.
Growth Lever
Expansion runs through processing economics and a la carte add-ons rather than seats or member caps, so a gym's growth quietly turns into upgrade pressure on Max. The add-ons (Train, Grow, Branded App) are the second lever: they let PushPress raise revenue per gym without touching headline plan prices.
Want the strategist's read on the live page? Read the AI teardown of PushPress's pricing page →
PushPress Pricing FAQ
- How much does PushPress cost?
- Paid plans start at $159/mo, going up to $229/mo for larger teams. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Free" plan is free forever, not just a trial. You get leads, admins, members — plus 5 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
- How does the pricing work?
- It's flat-rate per gym, not per member or per coach, so the platform fee stays put as you grow. The real meter is payment processing, which varies by tier, plus separately priced add-ons (Train, Grow, Branded App) that stack on top of the base subscription.
- Which plan makes sense for me?
- Free is a real on-ramp for tiny studios or owners testing the waters, while Pro at $159 targets an established gym that's ready to run its business on the platform. The $70 jump to Max likely hinges on lower processing rates and advanced features, so the upgrade trigger is probably processing volume: once monthly card revenue gets big enough, the fee savings cover the extra $70.
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Weighing these against each other? Track PushPress and its alternatives → Pricing, features and reviews, in one weekly brief. Free for 14 days.
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