Is there a free plan?

No free plan. But there is a free trial, so you can test it out before paying.

Can I try it before paying?

Yes — there's a free trial that lasts 30 days.

Is there a discount for annual billing?

Yes — you save up to 20% if you pay annually instead of month-to-month. They also mention: "Exclusive offer! $23.99/mo instead of $30.00/mo."

Vagaro Pricing (2026)

It's per-calendar, not exactly per-seat — you're paying based on how many bookable calendars (staff members) you need, starting at $30/mo for a solo operator. So a one-person shop and a 7-chair salon are on fundamentally different price points even though the feature set looks the same.

From $30/mo 1 plan per-seat Free trial Best Vagaro alternatives → Vagaro's competitors →

Vagaro: $30/mo per seat

Verified Aug 30, 2026 Official pricing page

Screenshot of Vagaro's pricing page showing its plans and prices — Their pricing page, captured Aug 30, 2026

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Vagaro

$30/mo per seat $23/mo per seat annual

AI-powered business tools & marketing
Payments
Free credit card reader*
Calendar & resource management
Customer waitlist options
Memberships, packages, & gift certificates
1,000 free emails monthly
Advanced reporting
Customer loyalty programs
Customer tracking & client data
SOAP notes
Business & employee booking widget
Daily Deals
Inventory tracking
Invoices
Free listing on the Vagaro Marketplace
Unlimited notifications & appointment reminders
Online booking on Vagaro, Instagram, Facebook & Apple Maps

Does Vagaro have a free plan?

No. There's no free-forever plan. There is a free trial that lasts 30 days, and paid plans start at $30/mo.

Want free? Cal.com, Calendly, and Doodle have free plans: see all Vagaro alternatives →

AI Pricing Analysis

Pricing Model

Tier Strategy

There's no feature-based tiering here — the entry plan is built for solo practitioners (think a single massage therapist or hairstylist), and the upgrade trigger is purely headcount: the moment you hire staff #2, you're bumped to the next pricing bracket. Growth in team size, not usage or features, is what pushes you up the ladder.

Competitive Positioning

At $30/mo for a single calendar (or $23.99 with the current promo), Vagaro sits in the affordable-to-mid range for salon/spa/fitness booking software — cheap enough to win solo practitioners away from spreadsheets or generic tools, but the per-calendar math means multi-location or larger studios need to actually run the numbers before assuming it's the budget pick.

Growth Lever

Email marketing, text marketing, and the branded app are walled off even during the free trial, so the real expansion path is twofold: add more staff (more calendars = higher base price) and layer on marketing/branding add-ons once the core booking flow proves out. That's a double-dip growth model — seats plus feature add-ons.

Want the strategist's read on the live page? Read the AI teardown of Vagaro's pricing page →

Vagaro Pricing FAQ

How much does Vagaro cost?: Paid plans start at $30/mo.
Is there a free plan?: No free plan. But there is a free trial, so you can test it out before paying.
Can I try it before paying?: Yes — there's a free trial that lasts 30 days.
How does the pricing work?: It's per-calendar, not exactly per-seat — you're paying based on how many bookable calendars (staff members) you need, starting at $30/mo for a solo operator. So a one-person shop and a 7-chair salon are on fundamentally different price points even though the feature set looks the same.
Is there a discount for annual billing?: Yes — you save up to 20% if you pay annually instead of month-to-month. They also mention: "Exclusive offer! $23.99/mo instead of $30.00/mo."
Which plan makes sense for me?: There's no feature-based tiering here — the entry plan is built for solo practitioners (think a single massage therapist or hairstylist), and the upgrade trigger is purely headcount: the moment you hire staff #2, you're bumped to the next pricing bracket. Growth in team size, not usage or features, is what pushes you up the ladder.

More Scheduling pricing

All Scheduling pricing →

Comparing Vagaro to something specific? Try Vagaro vs Acuity Scheduling, Vagaro vs Booksy, or Vagaro vs Boulevard. Or see the best Vagaro alternatives, ranked.

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