DoorLoop Pricing (2026)
Usage-based pricing anchored to unit count — you're paying per property unit managed, not per seat or flat-rate. At 10 units, Starter runs $6.90/unit/mo, scaling up to $20.90/unit on Premium, with a hard wall at 300+ units where you're pushed into a custom quote.
- STARTER
- $99/mo
- PRO
- $189/mo
- PREMIUM Popular
- $239/mo
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STARTER
- Online rent & fee payments
- Tenant portal
- Maintenance management
- Two-way communication
- Accounting & Reporting
- Rental applications & screening
- Lease management
- CashPayments by Western Union
- Dashboards
- World-class support
- eSignature
- CRM for tenants
PRO
- AI Add-On
- Workflows
- Advanced accounting and reporting
- Live bank connect
- Quickbooks online sync
- Tenant announcements
- Advanced maintenance management
- Outgoing payments
- Budgeting
- Email, chat, phone & Zoom support
- Listings
- User access roles
- Calendar
- Comprehensive reports
- Showings
PREMIUM
Popular- AI Add-On
- VIP Priority Support
- Free incoming ACH payments
- Free personalized websites
- Zapier Integration
- Free eSignatures
- Free business verification setup
- Custom convenience fees
- Unlimited additional users
- Unlimited data storage
- Advanced customizable dashboards
- API access
- CAM Reconciliation
- Audit Logs
- Affordable Housing Reporting
AI Pricing Analysis
Pricing Model
Usage-based pricing anchored to unit count — you're paying per property unit managed, not per seat or flat-rate. At 10 units, Starter runs $6.90/unit/mo, scaling up to $20.90/unit on Premium, with a hard wall at 300+ units where you're pushed into a custom quote.
Tier Strategy
Starter is clearly for small landlords or early-stage property managers who just need the basics; Pro is where growing operators land when they need more automation or reporting depth. The jump to Premium likely makes sense when teams need advanced features like open API access or priority support — though the $50/mo delta from Pro to Premium is a softer push than the Starter-to-Pro gap.
Competitive Positioning
DoorLoop sits in the mid-market of property management software — not as cheap as Landlord Studio or Rentec Direct, but undercutting Buildium and AppFolio at lower unit counts. They're clearly targeting independent landlords and small-to-mid-size property managers who want a polished product without enterprise pricing.
Growth Lever
The unit count is the primary expansion driver — as portfolios grow, the per-unit cost compounds fast, especially on Pro and Premium tiers. The 300-unit custom quote threshold is a deliberate forcing function to get larger operators into a sales conversation, and the onboarding fee tied to portfolio size adds a hidden cost that scales with growth.
DoorLoop Pricing FAQ
- How much does DoorLoop cost?
- Paid plans start at $99/mo, going up to $239/mo for larger teams.
- Is there a free plan?
- No free plan. You'll need to commit to a paid plan to get started.
- Can I try it before paying?
- Not at the moment. There's no free trial or free plan listed on their pricing page.
- How does the pricing work?
- Usage-based pricing anchored to unit count — you're paying per property unit managed, not per seat or flat-rate. At 10 units, Starter runs $6.90/unit/mo, scaling up to $20.90/unit on Premium, with a hard wall at 300+ units where you're pushed into a custom quote.
- Is there a discount for annual billing?
- Yes — you save up to 30% if you pay annually instead of month-to-month. They also mention: "Save up to 25% on Yearly!."
- Which plan makes sense for me?
- Starter is clearly for small landlords or early-stage property managers who just need the basics; Pro is where growing operators land when they need more automation or reporting depth. The jump to Premium likely makes sense when teams need advanced features like open API access or priority support — though the $50/mo delta from Pro to Premium is a softer push than the Starter-to-Pro gap.
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Comparing DoorLoop to something specific? Try DoorLoop vs Buildium, DoorLoop vs Gymdesk, or DoorLoop vs Housecall Pro.
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