Mindbody Pricing (2026)

It's flat-rate per location, not per-seat, so a single-location studio pays one bill regardless of how many staff or instructors log in. The catch is that only the entry tier has a public number — once you need more than basics, Mindbody shifts you into a sales conversation instead of a self-serve checkout.

From $79/mo 3 plans flat-rate Best Mindbody alternatives →
Starter
$79/mo
Accelerate
Contact Sales
Ultimate Popular
Contact Sales
Verified Aug 30, 2026 Official pricing page
Screenshot of Mindbody's pricing page showing its plans and prices
Their pricing page, captured Aug 30, 2026

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Starter

$79/mo
  • Business management tools
  • Integrated payments
  • Branded website booking widgets
  • A website for your business
  • Listing on the Mindbody app
  • Basic reporting
  • Comprehensive management tools
  • Unlimited users
  • Access to 3M+ monthly shoppers
  • Point of sale & online payments
  • Branded website widgets
  • Customized Websites

Accelerate

Contact Sales
  • Powerful analytics & reporting
  • Room and resource management for scheduling spaces and rentals
  • Client Pick-a-Spot
  • Promo codes to offer limited-time discounts
  • Access to premium add-ons for customized growth
  • Comprehensive management tools
  • Unlimited users
  • Access to 3M+ monthly shoppers
  • Point of sale & online payments
  • Branded website widgets
  • Customized Websites
  • Resource management and Pick-a-Spot
  • Advanced reporting and analytics

Ultimate

Popular
Contact Sales
  • Automated email and text campaigns and templates
  • Dynamic tools to grow your marketing lists
  • 24/7 AI front desk support to turn missed calls into bookings
  • Built-in sales pipeline to manage and convert leads
  • Next-level analytics for client, growth, and retention insights
  • Increased message limits and lower rates on marketing emails and texts
  • Comprehensive management tools
  • Unlimited users
  • Access to 3M+ monthly shoppers
  • Point of sale & online payments
  • Branded website widgets
  • Customized Websites
  • Resource management and Pick-a-Spot
  • Advanced reporting and analytics
  • Email and SMS marketing
  • Lead management dashboard
  • AI Concierge

Does Mindbody have a free plan?

No. Mindbody lists no free plan or trial on its pricing page. Paid plans start at $79/mo.

Want free? Cal.com, Calendly, and Doodle have free plans: see all Mindbody alternatives →

AI Pricing Analysis

Pricing Model

It's flat-rate per location, not per-seat, so a single-location studio pays one bill regardless of how many staff or instructors log in. The catch is that only the entry tier has a public number — once you need more than basics, Mindbody shifts you into a sales conversation instead of a self-serve checkout.

Tier Strategy

Starter is built for a single boutique studio just trying to run classes, book clients, and take payments without a lot of bells and whistles. Accelerate and Ultimate are aimed at multi-location or higher-volume businesses that need deeper reporting, marketing tools, and staff management — the upgrade trigger is usually hitting a ceiling on features tied to growth (like retention tools or advanced scheduling) rather than a hard usage cap.

Competitive Positioning

At $79/mo entry, Mindbody isn't the cheapest fitness/wellness software on the market, but it's not premium-only either — it's positioned as the industry-standard middle ground with brand trust built over years. They're competing for studios that want a proven, all-in-one platform and are willing to pay a bit more for reliability and a built-in consumer marketplace (the Mindbody app) rather than picking a scrappier point solution.

Growth Lever

The real growth lever is gating advanced business tools — marketing automation, deeper analytics, staff payroll features — behind Accelerate and Ultimate, pushing studios to upgrade as they scale beyond one location or need more sophisticated client retention tactics. Custom pricing on the top two tiers also means Mindbody can flex deals based on location count or transaction volume, effectively monetizing growth even when the sticker price isn't public.

Want the strategist's read on the live page? Read the AI teardown of Mindbody's pricing page →

Mindbody Pricing FAQ

How much does Mindbody cost?
Paid plans start at $79/mo. There's also an Enterprise tier with custom pricing.
Is there a free plan?
No free plan. You'll need to commit to a paid plan to get started.
Can I try it before paying?
Not at the moment. There's no free trial or free plan listed on their pricing page.
How does the pricing work?
It's flat-rate per location, not per-seat, so a single-location studio pays one bill regardless of how many staff or instructors log in. The catch is that only the entry tier has a public number — once you need more than basics, Mindbody shifts you into a sales conversation instead of a self-serve checkout.
Which plan makes sense for me?
Starter is built for a single boutique studio just trying to run classes, book clients, and take payments without a lot of bells and whistles. Accelerate and Ultimate are aimed at multi-location or higher-volume businesses that need deeper reporting, marketing tools, and staff management — the upgrade trigger is usually hitting a ceiling on features tied to growth (like retention tools or advanced scheduling) rather than a hard usage cap.

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