Trainerize Pricing (2026)
Trainerize charges per client seat — you're paying for the number of clients you can actively train, not users or admins. The value metric scales with your book of business, so revenue and cost grow in lockstep.
- Basic
- $0/mo per seat
- Grow
- $10/mo per seat
- Pro 5 Popular
- $25/mo per seat
- Studio Plus
- $275/mo per seat
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Basic
- Mobile app for iOS and Android
- Workout programs and delivery
- Basic in-app messaging features
- Habit and lifestyle coaching
Grow
- AI Workout Builder
- Custom client programs
- Client meal and macro tracking
- Trainerize.me website profile
- Integrations with client apps and wearables
Pro 5
Popular- Custom exercise videos
- Custom welcome emails
- Custom consultation forms
- Advanced in-app messaging features
- Leaderboard and threshold challenges
Studio Plus
- 1-1 group video calls
- Custom recipes and meals
- Referral links and prospect booking
- Access to partner add-ons
- Personalized onboarding support
- Full API access and support
- Separate app store listing
- 8 week valet premium onboarding
- Dedicated account manager
- Access to app usage analytics
- HQ/Franchise programming content control
- SSO sign-in
- Advanced Nutrition Coaching
- Business
- Video Coaching
- Stripe Integrated Payments
- Studio-Level Custom Branded App
- Enterprise-Level Custom Branded App
AI Pricing Analysis
Pricing Model
Trainerize charges per client seat — you're paying for the number of clients you can actively train, not users or admins. The value metric scales with your book of business, so revenue and cost grow in lockstep.
Tier Strategy
Basic is a solo trainer just getting started with minimal clients; Grow at $10/mo is the first real working tier for trainers building a client base. Pro 5 is where serious individual trainers land, and Studio Plus at $275/mo is a hard jump targeting gyms or multi-trainer operations that need volume and location management.
Competitive Positioning
They're positioned as the accessible entry point in fitness coaching software — free and low-cost tiers undercut tools like TrueCoach or PT Distinction, while Studio Plus competes in the mid-market gym software space without touching enterprise pricing territory. They're clearly fishing for independent trainers first, studios second.
Growth Lever
Client seat count is the primary expansion driver — the moment you hit your tier's client cap, you upgrade or lose business. The 'per location added' note on Studio Plus is a secondary expansion lever that turns multi-location gyms into a recurring upsell opportunity without needing a custom contract.
Trainerize Pricing FAQ
- How much does Trainerize cost?
- Paid plans start at $10/mo, going up to $275/mo for larger teams. You can get started on the free plan before committing.
- Is there a free plan?
- Yes. The "Basic" plan is free forever, not just a trial. You get mobile app for ios and android, workout programs and delivery, basic in-app messaging features — plus 1 more features. It's enough to evaluate the product before upgrading.
- Can I try it before paying?
- Yes — there's a free trial that lasts 30 days. You don't need a credit card to start.
- How does the pricing work?
- Trainerize charges per client seat — you're paying for the number of clients you can actively train, not users or admins. The value metric scales with your book of business, so revenue and cost grow in lockstep.
- Is there a discount for annual billing?
- Yes — you save up to 10% if you pay annually instead of month-to-month. They also mention: "Save 10% with annual billing."
- Which plan makes sense for me?
- Basic is a solo trainer just getting started with minimal clients; Grow at $10/mo is the first real working tier for trainers building a client base. Pro 5 is where serious individual trainers land, and Studio Plus at $275/mo is a hard jump targeting gyms or multi-trainer operations that need volume and location management.
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Comparing Trainerize to something specific? Try Trainerize vs Buildium, Trainerize vs DoorLoop, or Trainerize vs Gymdesk.
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