Real Estate Software Pricing (2026)

What 4 real estate tools actually charge, taken from their own pricing pages and re-checked as they change. Cheapest first.

4 products From $34/mo to $399/mo

Pricing verified Aug 14, 2026

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Real Estate pricing at a glance

Product Entry price Plans Free plan Free trial
Dotloop $34/mo 3 No No
Wise Agent $49/mo 3 No Yes
Follow Up Boss $69/mo 3 No Yes
Real Geeks $399/mo 1 No No

Every real estate tool we track, cheapest first

  1. Dotloop

    Real estate transaction management and eSignature software by Zillow.

    At $34.99/mo (or under $29 annually), Premium sits mid-pack for real estate transaction management — not the cheapest tool an agent could cobble together, but far from the enterprise-y pricing of full brokerage platforms. They're clearly optimizing to win individual agents and small teams first, then using that installed base to upsell brokerages into custom Teams/Business+ deals.

    Plans: dotloop Premium $34/mo · dotloop for Teams Contact Sales · dotloop Business+ Contact Sales

  2. Wise Agent

    Flat-rate real estate CRM with transaction management and marketing tools.

    This is the budget play in the real estate CRM space, undercutting the likes of Follow Up Boss or kvCORE by a wide margin while still bundling marketing features. They're clearly going after solo agents and small teams who feel priced out of the bigger platforms, not brokerages shopping for enterprise features.

    Plans: CRM $49/mo · CRM + WiseSocial $69/mo · Enterprise Contact Sales

    From $49/mo Free trial Wise Agent pricing → Alternatives →
  3. Follow Up Boss

    Real estate CRM with calling, texting, and lead routing for agents and teams.

    Follow Up Boss sits mid-to-premium in the real estate CRM space — pricier than bare-bones lead trackers but cheaper than full brokerage platforms like BoomTown or kvCORE. The massive gap between Grow and Pro ($69 to $499) suggests they're not really competing for budget-conscious solo agents at the higher tiers; they're hunting teams and brokerages willing to pay for scale.

    Plans: Grow $69/mo per seat · Pro $499/mo per seat · Platform $1000/mo per seat

    From $69/mo Free trial Follow Up Boss pricing → Alternatives →
  4. Real Geeks

    All-in-one IDX websites, CRM, and lead generation platform for real estate agents.

    At $333–599/mo before add-ons, Real Geeks lands mid-market — pricier than bare-bones IDX website tools but cheaper than enterprise brokerage suites like BoomTown. They're chasing solo agents and small teams who want an all-in-one lead-gen-plus-CRM without enterprise pricing, betting the term discount locks in price-sensitive agents early.

    Plans: Real Geeks Platform $399/mo

Real Estate Software Pricing FAQ

How much does real estate software cost?
Entry prices run from $34/mo (Dotloop) to $399/mo (Real Geeks), with a median entry price of $59/mo across the 4 priced products we track.
What is the cheapest real estate software?
Dotloop has the lowest entry price of the real estate software we track, at $34/mo. Wise Agent ($49/mo) and Follow Up Boss ($69/mo) are next.
Is there free real estate software?
None of the real estate software we track lists a free plan, but Wise Agent, Follow Up Boss have a free trial.
How is real estate software usually priced?
2 of the 4 real estate tools we track use hybrid pricing, against 1 on flat rate and 1 on per seat.