SendPulse Pricing (2026)

SendPulse scales pricing off mailing list size via a slider, not seats or send volume — the value metric is how many contacts you're managing, and the free 'Newbies' tier gets you in the door at $0.

1 plan usage-based Free plan Best SendPulse alternatives → SendPulse's competitors →
Newbies
$0/mo
Verified Aug 22, 2026 Official pricing page
Screenshot of SendPulse's pricing page showing its plans and prices
Their pricing page, captured Aug 22, 2026

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Newbies

$0/mo
  • 15,000 emails per month
  • 140+ editable email templates
  • Drag-and-drop email builder
  • Contact import
  • Subscription forms to grow your mailing list
  • Basic features in Automation
  • Open and click-through rate analytics

Does SendPulse have a free plan?

Yes: the Newbies plan is free forever, not a time-limited trial.

What the free plan includes

  • 15,000 emails per month
  • 140+ editable email templates
  • Drag-and-drop email builder
  • Contact import
  • Subscription forms to grow your mailing list
  • Basic features in Automation
  • Open and click-through rate analytics

AI Pricing Analysis

Pricing Model

SendPulse scales pricing off mailing list size via a slider, not seats or send volume — the value metric is how many contacts you're managing, and the free 'Newbies' tier gets you in the door at $0.

Tier Strategy

The free tier is bait for solo founders or small teams testing email marketing with a tiny list; the natural upgrade trigger is simply growing your subscriber count past whatever cap Newbies allows, which pushes you into the paid list-size brackets automatically.

Competitive Positioning

Stacking discounts (30% off first month, 20% for annual, 10% for 6-month) signals they're playing the value/budget game to lure price-sensitive users away from Mailchimp or Constant Contact rather than competing on premium features.

Growth Lever

Growth here is purely list-size driven — as your subscriber count climbs, you get bumped into higher-priced tiers automatically, so expansion revenue comes from audience growth rather than upselling seats or unlocking gated features.

Want the strategist's read on the live page? Read the AI teardown of SendPulse's pricing page →

SendPulse Pricing FAQ

How much does SendPulse cost?
Pricing is custom — you'll need to talk to their sales team for a quote.
Is there a free plan?
Yes. The "Newbies" plan is free forever, not just a trial. You get 15,000 emails per month, 140+ editable email templates, drag-and-drop email builder — plus 4 more features. It's enough to evaluate the product before upgrading.
Can I try it before paying?
There's no trial per se, but the free plan lets you use the product indefinitely with some limits.
How does the pricing work?
SendPulse scales pricing off mailing list size via a slider, not seats or send volume — the value metric is how many contacts you're managing, and the free 'Newbies' tier gets you in the door at $0.
Is there a discount for annual billing?
-30% on the first month for new users.
Which plan makes sense for me?
The free tier is bait for solo founders or small teams testing email marketing with a tiny list; the natural upgrade trigger is simply growing your subscriber count past whatever cap Newbies allows, which pushes you into the paid list-size brackets automatically.

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Comparing SendPulse to something specific? Try SendPulse vs ActiveCampaign, SendPulse vs AWeber, or SendPulse vs Benchmark Email. Or see the best SendPulse alternatives, ranked.

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