Insightly Pricing (2026)
Straight per-seat CRM pricing, $29-$99/user/month billed annually — you're paying per rep who touches the CRM, not per contact or record volume. Note that Insightly slices this further across five separate product lines (CRM, Marketing, AppConnect, Support, All-in-One), so a team using multiple pieces stacks per-seat costs across each one.
- Plus
- $29/mo per seat
- Professional Popular
- $49/mo per seat
- Enterprise
- $99/mo per seat
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Plus
- Lead and contact management
- Project management
- Advanced reports
- Pre-built business dashboards
Professional
Popular- Lead assignment and routing
- Workflow automation
- AI Copilot
Enterprise
- Sandboxes
- Products, pricebooks, and quotes
- Comprehensive audit logging
Does Insightly have a free plan?
No. There's no free-forever plan. There is a free trial that lasts 14 days, with no credit card required, and paid plans start at $29/mo.
Want free? Attio and Capsule have free plans: see all Insightly alternatives →
AI Pricing Analysis
Pricing Model
Straight per-seat CRM pricing, $29-$99/user/month billed annually — you're paying per rep who touches the CRM, not per contact or record volume. Note that Insightly slices this further across five separate product lines (CRM, Marketing, AppConnect, Support, All-in-One), so a team using multiple pieces stacks per-seat costs across each one.
Tier Strategy
Plus is the bare-bones entry point for small teams that just need pipeline tracking and basic contact management. Professional is where most growing teams land once they need workflow automation and more custom fields, and Enterprise kicks in when orgs need advanced customization, higher API limits, or tighter admin controls across bigger sales teams.
Competitive Positioning
Insightly sits mid-pack against HubSpot and Zoho — cheaper than Salesforce at every tier but pricier than Zoho CRM's entry plan, positioning itself as the 'grown-up CRM without enterprise bloat' option for SMBs and mid-market teams that outgrew spreadsheets or a free-tier tool.
Growth Lever
No free plan means the trial is doing all the top-of-funnel work, so conversion hinges on teams hitting workflow automation limits or needing custom objects that only unlock at Professional and above. The real expansion lever is cross-selling — once a team's on CRM, Insightly pushes them to add Marketing, AppConnect, or Support as separate paid product lines rather than just upselling seats.
Want the strategist's read on the live page? Read the AI teardown of Insightly's pricing page →
Insightly Pricing FAQ
- How much does Insightly cost?
- Paid plans start at $29/mo, going up to $99/mo for larger teams.
- Is there a free plan?
- No free plan. But there is a free trial, so you can test it out before paying.
- Can I try it before paying?
- Yes — there's a free trial that lasts 14 days. You don't need a credit card to start.
- How does the pricing work?
- Straight per-seat CRM pricing, $29-$99/user/month billed annually — you're paying per rep who touches the CRM, not per contact or record volume. Note that Insightly slices this further across five separate product lines (CRM, Marketing, AppConnect, Support, All-in-One), so a team using multiple pieces stacks per-seat costs across each one.
- Which plan makes sense for me?
- Plus is the bare-bones entry point for small teams that just need pipeline tracking and basic contact management. Professional is where most growing teams land once they need workflow automation and more custom fields, and Enterprise kicks in when orgs need advanced customization, higher API limits, or tighter admin controls across bigger sales teams.
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Comparing Insightly to something specific? Try Insightly vs Attio, Insightly vs Bonsai, or Insightly vs Capsule. Or see the best Insightly alternatives, ranked.
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