Free tools
Free tools to outmaneuver the competition.
Small, sharp tools for the work of knowing your market: find your competitors, analyze pricing, size up the landscape. Free to use, no signup, no credit card. New tools ship every week.
Competitive intelligence
Size up rivals, map the landscape, and build the docs your team needs to win — free.
Competitor Finder
Enter any domain and get a ranked list of the companies competing for its keywords and customers — in about 30 seconds.
Use it freeCompetitor Analysis Generator
Fill in a side-by-side analysis of you vs up to 4 competitors — pricing, features, marketing, reviews — and export it as CSV or PDF.
Use it freeCompetitive Matrix Builder
Weight the criteria that decide your deals, score yourself against up to four rivals, and plot the landscape on a 2×2 map. Export CSV, PNG or PDF.
Use it freeGap Analysis Generator
Current state, desired state, gap, action — across product, pricing, marketing, sales, and CX. Includes a competitive-gap mode.
Use it freeSales Battlecard Generator
Build a per-competitor battlecard: strengths, landmines, objection handling, kill points, win/loss notes. Export as CSV or PDF.
Use it freeCompetitor SWOT Generator
Run a head-to-head SWOT: you vs one rival across strengths, weaknesses, opportunities, and threats. Export as CSV or PDF.
Use it freePerceptual Map Maker
Label your two axes, drag competitor dots — or their logos — onto the quadrants, and export a presentation-ready positioning map as a PNG.
Use it freeShare of Voice Calculator
Your mentions, impressions or traffic vs competitors' — instant SOV% per brand with a chart. Track market visibility as a leading indicator.
Use it freePricing
See what SaaS tools really charge and how your price stacks up.
SaaS Pricing Model Recommender
Answer seven questions and get the pricing model, tier structure, and trial strategy that fit your SaaS, with real examples from the directory.
Use it freePricing Page Analyzer
Paste a SaaS pricing page and get an instant AI breakdown of its tiers, model, and positioning.
Use it freeMarkup Calculator
Turn cost and markup into price, profit, and margin — or work it backwards from your price. Includes a markup-to-margin reference table.
Use it freePrice Elasticity & Sensitivity Simulator
Two price/demand points in, your elasticity coefficient and a plain-English verdict out — then simulate how a price change moves revenue.
Use it freeMarketing
Quick calculators for the numbers marketers report on every week.
CTR Calculator
Clicks and impressions in, click-through rate out — plus CPC, CPM, and a benchmark table for search, display, social, and email.
Use it freePress Release Generator
Pick the news type — launch, funding, partnership, award — fill in the form, and get a formatted, AP-style release. Copy it or download a PDF.
Use it freeCase Study Template Generator
Customer, challenge, solution, results, quote in — a structured case study out, in three layouts: narrative, one-pager, or results-first. Copy or download as PDF.
Use it freeBrand & positioning
Sharpen how you show up against everyone else in your category.
Mission & Vision Statement Generator
Fill in who you serve, what you do, your values, and your ambition — get ready-to-edit mission and vision statement options. Copy or download as PDF.
Use it freePositioning Statement Generator
Fill in the Geoffrey Moore formula — audience, need, category, benefit, competitor, differentiator — and get ready-to-edit positioning statement variants. Copy or download as PDF.
Use it freeBrand Positioning Template
Fill in the five brand pillars — audience, category, differentiator, proof, tone — and get a positioning doc plus a ready-to-use messaging framework. Copy or download as PDF.
Use it freeBrand Audit Template
Work through the four-section brand audit checklist — identity, messaging, digital presence, vs competitors — and get a scored audit scorecard. Copy or download as PDF.
Use it freeGenuinely free, genuinely useful.
No signup to use
Every tool runs in your browser and shows your result on-screen right away. Email yourself a PDF or spreadsheet if you want to keep it; that's the only step that asks for an address.
Built by a CI company
Outmano tracks competitors' pricing, SEO, content, roadmap, and reviews automatically. These tools are small tastes of that work: the competitor finder and pricing analyzer run on the same data pipeline.
More every week
We ship a new free tool most weeks: calculators, generators, and analysis templates for competitive intelligence, sales, marketing, and SaaS metrics. Bookmark this page.
Pricing directory
SaaS pricing, broken down
Pricing plans for 1194 popular SaaS tools, updated regularly and analyzed by Outmano's AI pricing intelligence.
Breathe
HR admin for UK SMEs.
Updated Aug 2026
BreezyHR
Modern hiring, end to end.
From $189/mo · 5 plans
Updated Aug 2026
Brevo
All-in-one CRM and marketing platform.
From $9/mo · 5 plans
Updated Sep 2026
Brex
Corporate cards and spend for startups.
From $12/mo · 3 plans
Updated Aug 2026
Bright Data
Web data platform and proxies.
Custom pricing · 8 plans
Updated Aug 2026
Browse AI
Scrape and monitor any website, no code.
From $48/mo · 4 plans
Updated Aug 2026
BrowserStack
Test on real browsers and devices.
From $150/mo · 4 plans
Updated Aug 2026
Bubble
No-code app builder.
From $59/mo · 5 plans
Updated Sep 2026
Budibase
Open-source internal apps.
From $19/mo · 4 plans
Updated Aug 2026
Buffer
Social media scheduling and analytics.
From $5/mo · 3 plans
Updated Aug 2026
Bugsnag
Error monitoring and crash reporting.
From $20/mo · 4 plans
Updated Sep 2026
Builder.io
Visual development platform with AI.
From $24/mo · 4 plans
Updated Aug 2026
Buildertrend
Construction management software for home builders and remodelers, sold on a custom quote with unlimited users and projects.
Updated Aug 2026
Buildium
Property management software.
From $62/mo · 3 plans
Updated Aug 2026
Buildkite
Scalable CI/CD pipelines.
From $30/mo · 3 plans
Updated Sep 2026
Buildxact
Estimating, takeoff and job management for builders and remodelers, with unlimited-user plans from $199 per month.
From $199/mo · 4 plans
Updated Aug 2026
Bunny.net
Modern content delivery network.
Custom pricing · 1 plans
Updated Sep 2026
Burp Suite
The web security tester's toolkit.
From $499/mo · 1 plans
Updated Aug 2026
Buttondown
Minimal newsletter tool for writers.
Free plan available · 1 plans
Updated Aug 2026
Buzzsprout
The easiest way to host a podcast.
From $15/mo · 3 plans
Updated Aug 2026
BuzzStream
Outreach and link building CRM.
From $49/mo · 4 plans
Updated Aug 2026
BuzzSumo
Content research and media monitoring.
From $199/mo · 4 plans
Updated Aug 2026
Cacoo
Online diagramming from Nulab.
From $6/mo · 4 plans
Updated Aug 2026
Cal.com
Open-source scheduling infrastructure.
From $12/mo · 4 plans
Updated Sep 2026
Calendly
Meeting scheduling automation.
From $10/mo · 4 plans
Updated Aug 2026
CallRail
Call tracking and marketing attribution platform with AI conversation intelligence.
From $50/mo · 4 plans
Updated Aug 2026
Campaign Monitor
Beautiful email marketing for brands.
From $11/mo · 4 plans
Updated Aug 2026
Canny
Feedback management for product teams.
From $79/mo · 3 plans
Updated Aug 2026
Canopy
All-in-one practice management for accounting and tax firms: CRM, workflow, documents, billing and client portal.
From $74/mo · 4 plans
Updated Aug 2026
Canva
Graphic design and visual content.
From $180/mo · 4 plans
Updated Sep 2026
Compare
Popular pricing comparisons
Two tools, side by side: plans, real monthly costs, free tiers, and where the value sits.
Frequently asked questions
- Are these tools really free?
- Yes. Every tool on this page is free to use with no account, no credit card, and no email. Run the tool, get your answer on-screen; signing up is never required.
- What kind of free tools does Outmano offer?
- A growing shelf of small, focused tools for competitive intelligence, sales, marketing, and SaaS metrics: things like a competitor finder, a pricing page analyzer, calculators, and template generators. New tools ship regularly.
- Do I need an Outmano account to use them?
- No. The tools are open to anyone. Outmano is our competitive intelligence platform (it tracks competitors' pricing, SEO, content, roadmap, and reviews automatically), and several of these tools are lightweight tastes of what it does, but you can use them all without an account.
- What's the SaaS pricing directory below?
- A regularly updated directory of pricing plans for popular SaaS tools, with each product's tiers and an AI-generated read on its pricing model. It's free to browse and useful when you're benchmarking your own pricing or a competitor's.
Free tools are step one. Never lose sight of a competitor again.
Outmano watches your competitors' pricing, SEO, content, roadmap, and reviews and sends you one Monday email with what moved and what to do about it.